Dear Members of the Financial Advisory Community

Greetings from OMNIMax!

The wave of regulations is sweeping across various jurisdictions, across the world. Disclosure Transparency is the new mantras and Regulators are looking at the distinction of Advisor and Agents.

The delivery of Financial Services is moving from Product Sales to a Personal Financial Planning approach. The guiding force is a Financial Plan, which is a guide for the future and a bible for success.

Financial Planners have a common issue in mind when acquiring Clients, with Financial Planning Perspectives.

• Time is lost getting the Clients to get to meet them initially.
• Planners never get the Financial Data to begin the process of Financial Planning.
• The client have initial inertia in decision making, in terms of understanding the value-add of Financial Planner
• Clients require a good reference or a Good Client Experience to believe in the abilities of a Financial Planner.

The initial connection with the client can be the most frustrating part of the engagement. Also, The first interaction with the client should ideally be the most productive as well.  The client, at their end, has an issue of dependability and sharing key financial information with advisors, who still need to win the trust of the client.

Financial Literacy is a Global Challenge. Fear and Greed are the dominant attitudes and understanding from clients on the Financial Planning Process, and even their own goals and objectives is hazy.

Using Software brings the possibility to standardize the Financial Planning Process and bring tools to analyze the Client Goals Objectives and Overall Achievability. There is a Standard audit trail, which brings accountability and not to mention, the time/cost savings from an Advisor Perspective.

Globally, Established Markets have a checkered history of delivering financial services. Client’s Needs have not always been No 1 Priority, and mis-selling has been prevalent, but the migration from commissions to a fee-based approach, will help align client interests.

OMNIMax Financial Health Check assists advisors in establishing the Client relationship and collect data online while the OMNIMax Advice Map embodies both the process and the analytical features to offer sound advice, based on Goals and Objectives, and create a Map for the Client’s Financial Future.